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Team Stores


What is a Team Store?

A Team Store is a small website (sometimes called a micro-site, or micro-store) where you can customize products with your team colors to create an exclusive online store for your team apparel! You can create this one-of-a-kind store with no up front costs, simply customize our products with your colors and logos and share your new store with your team members to buy the gear individually. This allows members of your team, their parents, or fans to pay separately, and we can ship them each directly, eliminating the hassle of collecting money for group payment.

Creating a team store is easy - it's completely free and can be set up in minutes. You can even email all of your team members directly from our platform to notify them about the launch of your team store. Boathouse will take on the onus thereafter to build your garments and ship it to individuals within 4 weeks of the store closing.

Who needs a Team Store?

Anyone who wants to remove the complications of collecting money and distributing products needs a Team Store!!! Let Boathouse take the work of harassing people for sizes and checks. Simply choose the products to display on the store, and let us do all the rest!

See our video for more information.

How do I build a Team Store?

First, register with us at Then walk through the process of setting up the store, providing basic information like colors, sport, and type of store (Do you want to fundraise? Choose cash or product rebate!) Decide if you want to distribute the product yourself (choose less expensive bulk shipping) or have Boathouse ship direct to each person who orders. Add between 4 and 15 products, announce the launch of your store to your team via our mailing list, and submit the store to us for approval.

Once the store is submitted, your job is done!! Our proprietary system will send emails to anyone on your list, letting them know when the store is open, and when it will be closing. About 4 weeks after the store closes, we will ship completed orders, and you let everyone compliment you on a job well done!

Note, a Team Store can be live only for a limited time (usually 2 weeks) so make sure to allow about 6 weeks between store launch and delivery to allow plenty of time for folks to submit their order, and Boathouse to custom manufacture each person’s product.

See our video for more information.

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