Boathouse developed the original team store and went live with the first fully-integrated eCommerce Team Store on the planet in March of 2008. Today we're on our fourth platform and still continue to make improvements on how we deliver our premium outerwear and custom uniforms to you and your teams everyday. The idea of an online Team Store is a simple one – if we can provide a collection of Boathouse athletic apparel branded exclusively to your team that's designed by your team, accessed only by your team, and delivered directly to each player on your team, we can make your life a heck of a lot easier.